The Problem

Risk of Deforestation and Pollution

More than 200 million trees are logged every year and turned into cellulosic fabrics such as viscose (rayon) and lyocell. This poses a risk to vital Ancient and Endangered Forest ecosystems and the important biodiversity they support.

In addition, the process of turning wood into fibre is chemically intensive. If not managed responsibly, it can result in water and air pollution, which impacts local communities and environments.

Our Solution

Responsibly Sourced TENCEL™ Fibres

TENCEL™ lyocell fibres are made of responsibly sourced wood pulp from FSC and PEFC certified forests.

The fibre is produced in an entirely 'closed-loop' process. This means the solvents from processing are captured and reused, and no contaminants are released into the environment.

TENCEL™ lyocell is breathable, lightweight and can be blended with most other fibres. Plus, since they're sourced from nature, these fibres are biodegradable.

We’re committed to protecting Ancient and Endangered Forests by making sure the fibres we source are from sustainably managed forests. See our full Commitment to Protect Forests here.